MAVEN
Jewelry
Jewelry brand: conversations at 4.26 EGP and followers at 0.65 EGP
Messaging and page-growth campaigns for a jewelry brand in Egypt, supported by product photography and reels shot by our team.
The challenge
Jewelry is a considered purchase. Customers want to see the piece up close, trust the brand and ask questions before they buy, so the brand needed both conversations and a growing, engaged audience.
How we approach campaigns in this sector
- Product photography and reels that show detail, scale and how each piece looks when worn
- Messaging campaigns to start one-to-one conversations with interested buyers
- A page-like campaign to grow a warm audience for future retargeting
- Ongoing creative testing to find the pieces and angles that convert best
Ads Results
Results from Meta Ads Manager
| Campaign | Result | Cost per result (EGP) |
|---|---|---|
| New Engagement 31/12/2023 | 2,546 conversations | 4.26 |
| Message 28/2/2024 | 1,109 conversations | 11.01 |
| Page like 18/2/2024 | 310 follows | 0.65 |
All figures copied as-is from Meta Ads Manager. Costs in Egyptian pounds.
Services
Services used
Performance Marketing & Media Buying
We plan, launch and optimize Facebook and Instagram advertising around one question: what did each pound of spend bring back?
Learn more →Photography & Videography
Our production team shoots products, jewelry, fashion, hotels and venues in the studio or on location, planned around the ads and content they will feed.
Learn more →Content Plan & Creation
We write a monthly content plan for each platform and produce the posts, reels and captions that bring it to life.
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